Row drifting through a lavender forest

I write stories.
I design spaces.
I create experiences.

Jingwen Li is a narrative and experience designer based in Savannah, GA. Her work explores storytelling through digital products, virtual worlds and physical spaces, building story worlds that invite people to explore, participate and form personal connections.

She graduated with a B.F.A. in Directing and Production from the Central Academy of Drama in Beijing, China, and is pursuing an M.F.A. in Themed Entertainment Design at the Savannah College of Art and Design (SCAD).

(02)

Selected work

MFA Thesis · In progressOne Ride, Two Sides

One Ride, Two Sides MFA thesis

2026–2027

Cooperative play and a dual-perspective AR story for a replayable dark ride. Research and proposal completed in Fall 2026; design and visual development run Winter–Spring 2027.

Puzzle, puppet theatre production

Puzzle Puppetry

2019

Sound operator, stage management · Central Academy of Drama

Vaniloom, home screen

Vaniloom AI product

2026

Product strategy, AI input/output and data design · rethinking an AI fan-fiction platform

Flow, Row drifting through a purple forest

Flow 3D game

In progress

Row’s Fantastic Drift: a narrative game about a soldier drifting home

Row’s Observatory: a beam of dusk light on the glowing globe, Unreal Engine

Row’s Observatory Game environment

2026

Game environment art · a full Unreal Engine 5 pipeline, solo project

White Box: an interactive box exhibition concept for the game OMORI

White Box Event design

2026

An offline event for OMORI, prototyped in 30 minutes with AI

The Winchester Mansion, key art

The Winchester Mansion Dark ride

2026

Narrative design, visual development · team project, SCAD

Moongate Garden, night render

Moongate Garden Heritage

2025

Concept, experience and spatial design · SketchUp, Photoshop

Forging the Swords, palace by candlelight

Forging the Swords Stage

2018

Playwright, director, scenic and costume designer · after Lu Xun

Double Exposure, concept sketch of the bar at night

Double Exposure Narrative bar

2026

Concept, story and experience design, visual development · solo project, SCAD

This Morning and Last Night's Dream, set model

This Morning and Last Night’s Dream Proposal

2026

An original small-theater play

Memory Box, living room render

Memory Box Interior

2024

A home rewritten around one rotating box · solo project, SCAD

Hotel Reverie

Hotel Reverie Dark ride

In development

A dark ride where you are the data · concept, story and show design

Memory Rain, projection

Memory Rain Projection

2023

An interactive projection where memories fall as rain

The Failure Party, VR scene

The Failure Party VR

2023

A slightly ridiculous VR journey to find yourself

Tybee Beach, night concept

Tybee Beach Event

2026

A 1950s beach where time glitches · team project, SCAD

Unreal Engine booth render

Build the Future Booth

2026

A trade show booth for Unreal Engine 5 · solo project, SCAD

Living in Death, exhibit floor plan

Living in Death Exhibit

SCAD

A museum exhibit honoring Bonaventure Cemetery, Savannah · team project

Concept Sketchbook, a p5.js interaction sketch

Concept Sketchbook p5.js

Ongoing

Five interaction sketches that grew into story and play ideas

Sportster S dashboard prototype with its live key panel

Prompt to Prototype AI workflow

2026

Choosing an AI, writing prompts and building a team kit · a Sportster S dashboard case

(03)

Stories about Row

Besides designing story worlds and experiences, she also loves to write.

(04)

Let’s talk.

Jingwen Li is a Narrative and Experience Designer based in Savannah, GA. Her work explores storytelling through digital products, virtual worlds, and physical spaces. She is passionate about building story worlds that invite people to explore, participate, and form personal connections.

She graduated with a B.F.A. in Directing and Production from the Central Academy of Drama in Beijing, China, and is currently pursuing an M.F.A. in Themed Entertainment Design at the Savannah College of Art and Design (SCAD).

Come play with Jingwen's thought bubbles

Hover to read · linger to see more · drag one to bump the others · bump hard enough and — pop!
tap to read · drag one to bump the others · bump hard enough and — pop!


Besides designing story worlds and experiences, she also loves to write.

Read more about her writing!